Author: mark10

Georgios, Can you please share a brief overview of your professional journey in the marketing and technology industry, leading up to your current role as the CEO of Baresquare? I started... Read More

Tim, could you briefly share your journey to becoming VP of Experience at Rightpoint? In my previous career path, I was a graphic designer working in advertising, marketing and branding before... Read More

It is impossible to overestimate the importance of originality and innovation in marketing in the current, intensely competitive corporate environment. Successful businesses must use these essential components to differentiate themselves... Read More

It is impossible to overestimate the importance of originality and innovation in marketing in the fast-paced commercial environment of today. In the face of intense competition, brands are always looking... Read More

It’s generally accepted that the digital marketing industry made some mistakes during the 2010s, thanks mainly to its over-dependence on third-party cookies and user tracking. Broadly speaking, the creativity associated with digital... Read More

It’s generally accepted that the digital marketing industry made some mistakes during the 2010s, thanks mainly to its over-dependence on third-party cookies and user tracking. Broadly speaking, the creativity associated with digital... Read More

Those are the old times when there were no sales strategies, and sales were done by being nice, knowledgeable, and good-talking. Currently, AI is gaining a lot of ground as... Read More

Maintaining a competitive advantage in the dynamic field of digital marketing necessitates not only expertise but also current knowledge and validated qualifications. Here are four digital marketing credentials you shouldn't... Read More

Greetings, Tony, can you please share a bit about your professional journey and how it led you to your current role as President of Pipeline360? I have been in the business... Read More

Jesse, can you briefly share your background and how you became the head of employee experience at Rightpoint? For my career I’ve had a focus on driving engagement and efficiency for... Read More